Natalie Davies

Marketer with particular focus on content management and creation with over 9 years' experience in B2B SaaS start-ups.

Blogs, articles and case studies 📄

A selection of pieces written for B2B SaaS blogs with objective of driving organic traffic, responding to topical news or thought leadership.

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Natural HR •

How has COVID transformed workplace culture? 4 business and HR leaders tell all

Business culture is so important, and has been shown to have a significant impact on both employee engagement and financial performance. While 92% of senior executives believe that a strong company culture would increase their business’ value, just 16% state that their culture is where it should be.

But as the events of 2020 unfurled, our expectations and perceptions of what constitutes a good workplace culture changed dramatically.

Employers and their teams are now navigating an entirely new
sales-i •

New to Big Data? Here are 3 companies doing it right

In 2016, less than 50% of companies had invested in Big Data technologies. While still in its relative infancy in the business world, Big Data is fast becoming a big deal in the business world. Some companies are already way head of the game and are already showing the late adopters how it should be done. Here are three companies that are doing this whole Big Data thing right.

British grocery powerhouse Tesco has been using Big Data since back in 1995. Hailed as one of the biggest turning point
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Natural HR •

The workforce of the future: developing your talent management strategy for tomorrow

The current state of the UK talent market is making the lives of recruiters and hiring managers more challenging than ever before – especially in deeply affected industries such as logistics, hospitality and health care. Many industries have sorely felt the impact of Brexit and the pandemic, but as businesses seek a return to ‘normal’ levels of operation, record numbers of vacancies are going unfilled.

What’s more, a dip in business throughout COVID has led many businesses to slash recruitment
sales-i •

How will Brexit affect the automotive aftermarket?

With the 29th March deadline looming, Brexit is a very real challenge facing every UK industry. The automotive aftermarket, however, is facing a particularly volatile start to 2019 if a deal is not soon agreed in Parliament.

This uncertainty is piling the pressure on businesses up and down the UK. Nonetheless, Brexit poses its fair share of opportunities as well as the uncertainties we have seen of late.

How Brexit will impact the British automotive aftermarket is not an exact science and reli
sales-i •

ERP & BI software: 4 reasons you need both

When used correctly in perfect harmony, ERP and BI tools are a true match made in heaven. Here are 4 reasons why you need both.

Businesses today have more data than they can shake a stick at. Transactions, invoices, call notes, social media interactions, customer details and much, much more. Managing this amount of data can quickly become a crippling issue. As such, most businesses are using enterprise resource planning (ERP) software to better manage their mounting data stacks.

While incredib
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Natural HR •

The 3 biggest challenges facing recruitment and talent teams today

The state of the current global labour market is making it increasingly difficult to find the right candidates to fill open vacancies and close skill gaps. The perfect storm of the pandemic and Brexit is making the labour market progressively more complex, making recruitment teams’ jobs harder than ever before.

Data from the Office for National Statistics reported that from July to September 2021, the estimated number of vacancies recorded was at its highest level since records began. With indu
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Natural HR •

Choosing the best HR software: why user interface and user experience matters

For many considering purchasing HR software, the shortlist of requirements is usually very feature heavy. The need for employee self-service, recruitment, analytics and workflows usually tops the list for most in the market for HR software; but often, a good User Interface (UI) and User Experience (UX) can be overlooked.

What is UI and UX?

For those of us in the tech world, UI and UX are two terms often bandied about. We bemoan the poor UI of a website and praise software products with great U
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Natural HR •

How Perkbox is keeping employees connected: an interview with their Chief People Officer

With nearly 15 million of us still working from home, keeping employees connected while we are physically apart has become one of the most crucial tasks for HR leaders across the country. While some businesses may have been largely remote in a time before these prolonged periods of lockdown and able to readily adapt to working from home, others may have found it another hurdle in an already challenging year.

In our quest to find out exactly how HR leaders across the nation are achieving connect
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Natural HR •

Three changes to UK employment law in 2020

In the last 10 years, the UK has seen the first December General Election since the 1920s, watched countless hours of news coverage on the topic of Brexit and witnessed Larry the cat assume office as Chief Mouser to the Cabinet Office. Yet the dawn of a new decade heralds some important changes and new additions to UK employment law that come into force in April 2020 including amendments to the Working Time Regulations 1998 and Employment Rights Act 1996.

Read on to find out what the law curren

Press coverage, commentary and bylines 🗞

Successful PR coverage (bylines and commentary) in tier one publications in the HR and sales space, as well as regional and national news features.

eBooks, research papers and long-form content 📔

More in-depth content created in conjunction with extensive research (primary and secondary) and analysis with the goal of informing readers about often complex issues in a concise, digestible manner.

Webpages, emails and product information sheets 🖥

Product-focused documentation including feature pages, technical datasheets and software updates (click to zoom!)